Use Cases / Sales & Growth

AI that keeps your CRM current and your pipeline visible

Overview

Automatic CRM updates from meetings, pipeline reporting from live data, deal intelligence across calls, emails, and contracts. Connected to Salesforce, HubSpot.

The Problem

CRM data entry that reps hate and skip. Meeting notes that never make it into the system. Deal intelligence scattered across calls, emails, and Slack. Manual reporting that takes hours every week.

What Orin Does

Automatic CRM Updates

Meeting transcripts become structured CRM data. 99% accuracy across meetings. Action items extracted and tracked.

Pipeline Reporting

Natural language queries against live CRM data. "Show me all deals over $100K stuck in negotiation for 30+ days." Weekly reports auto-generated.

Deal Intelligence

Query across all deal context: calls, contracts, emails, meeting notes. Connect the dots across your entire sales process.

Win/Loss Analysis

AI analyzes closed deals to identify patterns. What's working, what's not, surfaced from real data.

Try Saying

"Build a weekly pipeline report from Salesforce. Include stage changes, stalled deals over 14 days, and forecast."

Why Orin

Every CRM update, every deal query, every data access logged per-user. Sales leadership knows exactly who's touching what data.

Reps interact through natural language. Not another tool to log into.

CRM stays current because updates happen automatically from meetings.

Deal context survives rep turnover. Institutional memory built in.

See it with your CRM

We'll connect to your actual Salesforce or HubSpot in the demo.

Request a Demo